The Lipstick Effect and Consumer Trends in Tough Times

When the economy struggles, many assume people will cut back on spending and focus only on necessities. However, reality often tells a different story. During uncertain economic times, a phenomenon known as the Lipstick Effect emerges, where people continue to spend on small indulgences that bring emotional satisfaction, even if they are not essential. This...

5 Common Public Speaking Myths You Need to Stop Believing

Public speaking is often seen as difficult or reserved for certain people. However, anyone can learn and master the art of speaking in front of an audience! Unfortunately, several myths hold people back or mislead them about public speaking. Let’s explore the five most common myths that are wrong!   You Have to Be a...

Life Hacks 101: Simple Tips to Make Your Life Easier!

Daily routines in today’s fast-paced, digital era can often feel overwhelming, especially if you’re balancing college, starting your career, or juggling both. Gen Z is known for multitasking, which means you need practical ways (life hacks) to avoid feeling overwhelmed, stay productive, and still have fun! Here are some simple life hacks you can try...